From thousands of years of traditional marketing to the rise of e-commerce, we can see that in the past, marketing objectives were independent and dispersed. For example, through advertising attention, through physical desire, to the final purchase, to go through many links. Since Ma Yun's concept of "new retail" is practising the concept of "new retail", the way consumers get information and purchase goods is changing rapidly. The popularization...

There is no doubt that China has the world's largest mother and baby market, and who can fully serve Chinese babies and the mothers of milk dad behind, can cultivate an online mother and baby ecology with high loyalty and vigorous activity and purchasing power....

The beauty of "her economy" has made more and more people begin to covet the beauty market. In March 1st, Jingdong invited dozens of stars such as Fala Chen, Li Qin and Wang Sulong to promote the platform for Jingdong butterfly Festival. In March 4th, Tmall, Fan Bingbing, Wu Chun, Song Jia and other stars issued the 2018 Tmall gold medal, the beauty of cosmetics retail into the eyes of the "sweet cake"....

Today, the drop of a high profile announced the Wuxi market share of the first, but the news has been brought in an uproar, a lot of media questioned the presence of a single act of drop out. How did the drop out of 4 months start so far to achieve such an arrogant achievement? Is it a natural user base or another? The reporter focused on several businesses in Wuxi, trying to explore the truth behind the "industry myth" of the drop out....

The most lively news these days is nothing more than the story of drop taking, American League taxi and mob. But if we just focus on this, we must miss a few things. For example, the industry has picked up a "Chinese brand" style....

  a good example is the best publicity. Starting last year, Ali pioneered the new retail cyclone, and now the wind is blowing into the classroom. In from March 29th to 30th, 2500 sellers from Tmall fast and clothing industry gathered in Hangzhou, walked into the Tmall open class and listened to the new results of Tmall's new retail sales....

What is the wave of Wen / Jin Wei Dao channel? It is a mysterious organization that has recently been hot on the Internet, often with arrogant tone and amazing distribution to achieve the purpose of propagandize and conquer the masses....

"There are only two things in the world for me to fear, one is the starry sky above me, the other is the eternal moral law in my heart." More than 200 years ago, the German philosopher Kant had launched a speculation about the world and the transformation of the world, not only in praise, but also in vigilance....

For the retail industry, 2016 is doomed to become a milestone time node. This year, Ma Yun put forward the concept of "new retail", a speech breaking the barriers of the times, and the retail industry ushered in the mode of subversion and reconstruction in the fierce collision. For this change, Ali thinks it is the restructure of the man's freight yard; the Jingdong thinks it is a change in the retail infrastructure, and Suning decides that it is...

In fact, as early as in August last year, when Ali supported a hungry takeover for Baidu takeout, the news that Ali would have been fully bought and hungry, now another boot came to the ground, and the last layer of foggy fog vanished. The Alibaba group, the ant gold clothing group and the hungry group announced that the Alibaba would unite ants. Kim finished $9 billion 500 million in full purchase for starving....

Big guy’s brain hole: new retail and unbounded retail
aishanghai / 2018-07-16

From thousands of years of traditional marketing to the rise of e-commerce, we can see that in the past, marketing objectives were independent and dispersed. For example, through advertising attention, through physical desire, to the final purchase, to go through many links. Since Ma Yun's concept of "new retail" is practising the concept of "new retail", the way consumers get information and purchase goods is changing rapidly. The popu...

The giants are scramble for the cosmetic retail market. What should cosmetic retailers do?
aishanghai / 2018-07-15

The beauty of "her economy" has made more and more people begin to covet the beauty market. In March 1st, Jingdong invited dozens of stars such as Fala Chen, Li Qin and Wang Sulong to promote the platform for Jingdong butterfly Festival. In March 4th, Tmall, Fan Bingbing, Wu Chun, Song Jia and other stars issued the 2018 Tmall gold medal, the beauty of cosmetics retail into the eyes of the "sweet cake"....

Rapid growth of drop taking: “yellow chicken” style takeaway Kingdom
aishanghai / 2018-07-15

Today, the drop of a high profile announced the Wuxi market share of the first, but the news has been brought in an uproar, a lot of media questioned the presence of a single act of drop out. How did the drop out of 4 months start so far to achieve such an arrogant achievement? Is it a natural user base or another? The reporter focused on several businesses in Wuxi, trying to explore the truth behind the "industry myth" of the drop out....

Ali’s Division
aishanghai / 2018-07-15

  a good example is the best publicity. Starting last year, Ali pioneered the new retail cyclone, and now the wind is blowing into the classroom. In from March 29th to 30th, 2500 sellers from Tmall fast and clothing industry gathered in Hangzhou, walked into the Tmall open class and listened to the new results of Tmall's new retail sales....

A red book to see the secret of the growth of the Jingdong
aishanghai / 2018-07-14

"There are only two things in the world for me to fear, one is the starry sky above me, the other is the eternal moral law in my heart." More than 200 years ago, the German philosopher Kant had launched a speculation about the world and the transformation of the world, not only in praise, but also in vigilance....

Exclusive interview with Lenovo’s new retail CEO Zhou Ming talking about the logic behind Lenovo force’s smart retailing
aishanghai / 2018-07-14

For the retail industry, 2016 is doomed to become a milestone time node. This year, Ma Yun put forward the concept of "new retail", a speech breaking the barriers of the times, and the retail industry ushered in the mode of subversion and reconstruction in the fierce collision. For this change, Ali thinks it is the restructure of the man's freight yard; the Jingdong thinks it is a change in the retail infrastructure, and Suning decides ...

Hungry into Ali ecology, what does it mean for offline businesses?
aishanghai / 2018-07-14

In fact, as early as in August last year, when Ali supported a hungry takeover for Baidu takeout, the news that Ali would have been fully bought and hungry, now another boot came to the ground, and the last layer of foggy fog vanished. The Alibaba group, the ant gold clothing group and the hungry group announced that the Alibaba would unite ants. Kim finished $9 billion 500 million in full purchase for starving....