The micro business industry is hot for two or three years, some people rely on the micro business to get rich, have a luxury car, villas, a lot of RMB, under the hands of thousands of agents, to the peak of life. Some people are still exploring the path of micro business, and still suffer from how to do micro business to earn thousands of dollars. The same platform, different gaps, where is the difference?
Struggle, need to persist, more need direction
Xiaobian will share the skills of micro dealer drainage in these days, hoping to be helpful to you.
Today we first share how to use micro channel drainage in search engine channels. Whether you are an enterprise or a personal micro dealer, it is suitable for you.
1. Bid advertising
What is bidding? Literally, money is competition. Yes, the advertising competition in Internet promotion is to spend money on competition. At present, the main competitive advertising platforms in China are Baidu, 360, Sogou and Shenma.
Their principle is the same, through the purchase of key words, the promotion of their brand and products, the purpose is to explore the search engine market as comprehensive as possible, and in this market as many as possible to show their brand strength, product selling points, service advantages and so on.
Display style of bidding advertising
So how to put the bidding ad? Usually, the bidding advertisement is suitable for the enterprise to put in. It can be put on the advertisement by the search engine company directly. There will be a special customer service to optimize your account. Of course, there will be a lot of customers’ accounts in the hands of a customer service, so it is not so meticulous as to manage. If you have the financial ability or want to make the company better, it is recommended to match a professional SEM optimer so that it can analyze and set up the promotion strategy from the point of view of the enterprise itself, and monitor the input and output at any time.
There is a special attack on the industry
If a person does micro business, the search engine company will not open an account. Can’t you do bidding advertising? Of course not. Now there are a lot of third party opening companies, specially to help the customers who can not open the account of the search engine company to open the account service, so you can choose the third party to open the account, and then carry on the bidding advertising.
2. Web site SEO optimization
If you have a website, you can use SEO optimization to show your site as much as possible in the first few pages of the search engine. Of course, if you can show it on the Baidu front page, you will have a lot of traffic and will last for at least half a year (if there is no accident in K).
In general, as long as your website / Web site is included in Baidu and the ranking is on the front, then according to the experience of the small editor, the result of your ranking on 360 and Sogou search engine will be better than Baidu. So in the optimization, you can set standards and plans according to the performance of the Baidu platform and start your SEO optimization. The journey.
SEO search engine optimization
Extrapolation, as the name suggests, means promotion outside the station. Both SEM and SEO rely on their own websites. So where do we go to promote our products for our friends who have no websites?
There are many third party platforms, such as classified information platform (168 classified information network, 114 classified information network, yellow page 88, etc.), industry information platform (micro commercial network, micro business world network, micro merchant network, China micro business network, foreground joining network etc.), Post Bar Forum (micro business agent bar, Bao Ma bar, etc.), news information (Shenzhen hotline) Tencent news, Sohu news, etc., the recruitment website (people’s network, 58 city, chase network, Zhaopin recruitment, the first program without worry, etc.), these are not only suitable for the promotion of enterprises, but more suitable for personal promotion without websites, so do not know how to do the micro business, there are many channels, but you have not yet been cognized.
How do you choose a good platform?
4, Baidu’s own products
Baidu has a very high weight for its own products. For example: Baidu library, Baidu post, Baidu experience, Baidu encyclopedia and so on, these platforms, if you can play well, will allow you to play 60% of the Baidu network platform.
High weight of its own products
5, Baidu information flow
The information flow of fire in recent two years has been deeply loved by all. Now people rely on the Internet and rely more on mobile phones. When you browse information such as a cell phone or a computer, you will be interspersed with a “advertising” message in the middle. Yes, this is the form of the information stream advertising. You know, a lot of people browse the news every day, and the accurate location of the information flow will bring a good transformation, of course eventually. The effect is still to see if you promote, there is a lot of knowledge.
Keeping up with the pace of the times and mastering the information flow
Today, we share a small business drainage channel in the search engine field. I hope to help your friends. In the next one, what area of drainage skills are you looking forward to? Tell me, I’ll share dry goods and dry goods to you.
Author: Hai Yao SEO (http://seo.cao4.net/) welcome to share, thank you.